Description
Work out what a digital product actually earns you after platform fees — and how many sales it takes before the hours you spent building it are paid back.
What’s inside (6 tabs)
- Start Here — instructions
- Fee Rates — an editable fee table for eleven platforms
- Calculator — one product, one price, one platform. Fees, net, margin, break-even.
- Price Comparison — the same product at eight price points, side by side
- Platform Comparison — one price across every platform, ranked by what you keep
- Bundle Pricing — what to charge for a bundle, and what discount reads as a real deal
Eleven platforms
Etsy (with and without Offsite Ads), Shopify, Gumroad, Payhip, WooCommerce + Stripe, PayPal, Stan Store, Amazon KDP at both royalty bands, and direct invoicing.
It counts your hours
Enter the time you spent building the product and what your time is worth, and it tells you how many sales it takes to break even. That’s the step most sellers skip — a product that took three days and sells four copies hasn’t paid for itself, however good the margin looks.
What it doesn’t do
It won’t tell you how many people will buy at each price. Nothing can. It shows you the arithmetic honestly and leaves the judgement to you — no invented demand curves, no projected income.
About the fee figures
Platform fees change, and they differ by country and by plan. Every rate ships as an editable starting value with a note telling you to confirm it against the platform’s own current pricing page. Nothing is locked.
Works in
Microsoft Excel (2016 or newer) and Google Sheets. No add-ons.
INSTANT DOWNLOAD — one .xlsx file, available immediately.
Licence
Personal and commercial use by you. No reselling or sharing the file.
Digital files can’t be returned once downloaded.
